Here's my opinion as a retired OB mechanic.
Running in gear at high rpm's on the trailer (backed down a ramp) is not a good test of the cooling system, and not the best idea. Outboard motors are designed to produce high power and cool properly on a MOVING boat. The water flow from the hull onto and around the motor is important. A stationary motor is trying to suck the water from under the hull and trailer (where the water is shallow) to feed the prop and cooling intake. Without the moving boat feeding water to the prop, the prop is sucking water from the sides ahead of the motor. This can suck air down the hull from the chines and draw air into the water pump intake. The trailer bunks further screw up the water flow.
In addition, as mentioned, the prop wash can erode the lake bottom beyond the end of the ramp. If flushing salt from the motor, that salt goes into the lake, where it can cause problems for the fresh water ecosystem. In some areas, flushing salt into freshwater lakes is prohibited by law.
Running a motor (at idle speed), on the trailer, backed down the ramp, is a good way to check out the battery and starter, and to see if the water pump is pumping. It's not a good way to test for overheating.